I'm Astrid, and I understand what it means to rebuild. As a seasoned entrepreneur and female founder, I've experienced enormous success across multiple business disciplines, but I've also faced the challenge of starting over.
My expertise spans diverse industries: I've partnered with fashion and beauty brands, photographers, music artists, and creative and PR agencies to develop cutting-edge marketing campaigns and virtual events for product launches. I co-founded a thriving orthodontic practice from the ground up, mastering the marketing, PR, education, community outreach, and charitable giving. I established a charitable foundation and created an annual award honoring young scientists in electrotherapeutics, a tribute to my father, Dr. Arthur Pilla, a pioneering research scientist and inventor who passed in 2015.
Astrid speaking at the Swedish Chambers of Commerce Executive Forum
Life threw me a curveball, and I found myself pivoting careers in my 50s. It wasn't easy, but it taught me something invaluable: change doesn't have to mean falling behind. With the right tools and mindset, it can mean moving forward with more power than ever before.